Category Archives: Featured Press

July 17, 2023 Published On: Sports Business Journal

601 Analytics inks data deal with Saints, Pelicans

601 Analytics is announcing this morning a new deal with the Saints and Pelicans to help both organizations build out their data efforts, including the provision of data insights and predictions around ticketing, food and beverage, merchandise, marketing and fan engagement. The G-League Birmingham Squadron, which is also owned by Gayle Benson, is included in the partnership. 601 Analytics’s client…

Aug 15, 2022 Published On: Forbes

Miami Heat Tech Team Expands Data Services To NBA And Beyond

601 Analytics, the startup tech group borne out of the Miami Heat business operations department, first expanded their innovative approach to gathering data in January of 2020, entering “into a groundbreaking licensing agreement” with the Milwaukee Bucks, a rival NBA team. In the two years since, 601 Analytics has continued to develop their platform – through the start…