The One-Place
Platform you
need to:

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Trusted by:

More Insights.
Less Overwhelm.

Data is great… IF it’s organized, actionable and reliable. That’s why we work with you to rapidly build custom Data and AI solutions that show you exactly what you need to drive your business. And nothing you don’t.

It’s a simple solution to a complicated problem. Or as our clients call it, “A Game-Changer”

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The Right Numbers,
In Front of The Right People.
Quickly, Accurately & Securely.

Say Goodbye
to Silos.

See the big picture, receive tailored insights, and get the clear next steps your teams need — all in one place. No more silos, waiting on different departments, or making sense of multiple conflicting reports.

Your Way.
Right Away.

Get the near real time stats, predictive models, and reporting you need, and none of the distractions you don’t. Built for you, on your cloud (hello, data privacy), and customized to the needs of your organization.

Not Just a Tool.
A Team.

We bring 20+ years of direct, relevant experience to help you customize and implement your perfect platform. And then stick around as long – or as little – as you need us.


With 601 Analytics, Miami HEAT saved $1M and reduced food waste…

With 601 Analytics, “knowing your customers” means really knowing your customer – and turning that into really great cost-saving results. Like knowing that certain fans tend to arrive on “Miami time” and thirsty – and using real-time analysis to staff smarter…

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Miami Heat Innovation With Data Leads To Agreement With Bucks

“They say that ‘data is the new oil’ because it’s the world’s most valuable commodity,” says Matthew Jafarian, Miami Heat Executive Vice President of Business Strategy, “and we collect a lot of it.”

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Driving Business Growth
Through Fan Insights

“Paper tickets, PDF tickets, these are largely anonymous. That’s why we leverage Presence and Ticketmaster’s latest tools to go mobile-only entry. [With Presence,  we] turn that anonymous fan into a known fan so that we can provide better service  or them and we can better understand them.”

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How Miami HEAT uses fan data to keep its arena packed

“Miami HEAT is seeing higher ticket sales, happier fans, and reduced waste in seasonal games by leveraging…”

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