Our (True) Story
You know what’s worse
than getting the wrong number?
Giving your boss one.
In 2014, a company President asked his staff one simple question, “How many season tickets have we sold?”
Hours later, he got his answer. Three of them, actually.
One from Sales. One from Finance. And one from the box office.
We knew what we had to do: Create a single source of truth. A toolkit not just for the data department, but the entire staff.
A few years and a whole lotta iterations later, 601 Analytics was born.